Courses

Instruction on external financial reporting including a basic understanding of the income statement, balance sheet, and statement of cash flows, along with their major financial components. Emphasis will be placed on understanding the business impact of the statements rather than preparation of statements. Course will also include instruction on internal financial reporting including ratio analysis, determination of appropriate executive reporting content and performance reporting dashboards. Data visualization will be discussed.

This course will cover financial statement analysis, ratio analysis, project analysis, capital budgeting, and forecasting. The study of theory and practice of corporate finance with special emphasis on the evaluation and financing of capital expenditures. The course will also cover debt versus equity financing. This course will also provide the knowledge, skills, and abilities to develop evidence-based recommendations to improve a firm’s financial performance. Students will apply analytic techniques to extract insights from data converting it to information for decision-making. The course will use Microsoft Excel extensively.

A study of the marketing process in which marketing decisions are made. Areas of concentration: pricing decisions, consumer wants, motivation and purchasing power, distribution channels, product and service market offerings, a global approach, and management of the firm’s marketing effort. An additional aim of this course is to use algorithms and data to support marketing decisions. An additional focus will be on understanding the implications of analytics for the formulation and implementation of business strategy. Analytic methods will be used to solve business problems such as market segmentation, brand positioning, customer satisfaction, ethical decision-making, financial decisions and/or product pricing all with a focus on innovation.

Examines strategic alternatives and choices to be made by companies in light of opportunities and threats within the external environment. Also examines how companies should create core competencies to enhance the strategic choice and to create sustainable competitive advantage. Different levels of strategic management are emphasized all viewed through the lens of innovation.

Examines fundamentals of macroeconomics including analysis of business cycles and macroeconomic policy and the microeconomic issues faced by firms of all kinds including pricing and the allocation of scarce resources. Explores economic methodologies to solve business-oriented problems, with a focus on the role that economic analysis plays in business decision making.

Addresses the theory, methodology, and application of statistics to contemporary business problems. Topics include descriptive statistics including measures of central tendency and measures of dispersion, basic probability theory, hypothesis testing and correlation and selected other topics. A comprehensive overview of a common analytical and data visualization tool to be used throughout the program will be addressed.

This course introduces data analysis methods that assist in discovery of reliable, understandable and useful patterns in structured, semi-structured and unstructured data. Students will be exposed to linear and logistic regression, supervised and unsupervised learning and classification models with real world applications and issues. In addition, the course will provide the knowledge, skills, and abilities needed to manipulate very large data sets, analyze complex business problems, and develop evidence-based recommendations to improve company performance. Students will work with relational databases using basic SQL commands and spreadsheet software to import, structure, cleanse, transform, filter, and analyze data.

Analysis of the processes related to the production of goods or the delivery of services with a focus on optimization. This will include a deep dive into the current issues related to the global supply chain.

Analysis of individual workplace behaviors and organizational psychology as they relate to the management of employees, teams, and other key organizational constituents. Understanding of basic management issues such as motivation, individual differences, leadership, teams, and managing change, provides students with a foundation needed for enhancing individual and team performance and attitudes at work. Topics related to organizational change management will also be addressed.

The course includes practical learning experiences designed to sharpen written and oral communications skills. The course addresses various forms of written and oral communications designed to inform, convince, and persuade: professionalism of written communications, communications planning, and the appropriateness of various media for conveying information. The contest will be a field-based project in which students create recommendations to address a strategic challenge facing a host organization. Students will be required to present analysis and recommendations both orally and in writing. In addition to recommendations, students will present an implementation plan including implications of their recommendations for the host organization.

Introduction to the field of international business with a focus on national economic and cultural differences. Student teams complete a project related to a relevant company or institutional strategic issue based in a specific country or region. Projects can focus on topics such as international trade policies and institutions; foreign direct investment; regional economic integration; international monetary system; global competition; current international business trends and developments, or other relevant topics. Presentation of the final project report is required.